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Kevin Lee

COO & Futurist
China Youthology

Kevin is COO and Managing Partner for China Youthology.

Kevin is a strategic consultant at the executive level in the areas of brand strategy, marketing & product innovation for many global companies such as Airbnb, Nike, Disney, Lululemon, Apple, P&G, BMW, L’Oreal, Pepsico, Daimler, Danone, Intel, etc.

China Youthology is a leading innovation consultancy that offers China cultural foresight and youth driven change to help purposeful businesses create value and meaning.

Kevin is a frequent speaker at international summits, most notably speaking at the Consumer Goods Forum Global Summit 2018, Microsoft CEO Summit 2017, Kellogg School of Business China Insider Forum 2017, Cannes Lions International Festival of Creativity 2013, DLD – Digital, Life, Design 2013, and many others.

Outside of China Youthology, Kevin is working on Positive Psychology Education for Parents, Families, and Networks-of-Families.

Kevin is a native Canadian and holds an MBA from Canada’s #1 business school, the Schulich School of Business, York University, graduating Dean’s List Honours. He has spent the last 15 years in China.